Analyzing How the Recent Mandatory Changes to Front of Package Labelling is Impacting Advertising and Marketing in Canada
Pei Li
Partner
Blake, Cassels & Graydon LLP
Candice Kloes
Counsel, Marketing & IP, Canada & International
Tim Hortons, Popeyes, and Burger King Brands
- Understanding the new front-of-pack (FOP) labelling regulations in Canada and its effect on marketing and advertising
- Reviewing how FOP requirements impact advertising and marketing claims
- Identifying the rules of label application in advertising and marketing