RECENT DEVELOPMENTS AFFECTING FOOD ADVERTISING IN CANADA

Analyzing Canada’s Recent Changes for Advertising Food to Children

January 17, 2024 2:00pm

Marisa Muchnik
General Counsel, Canada
Ferrero Canada Ltd

Shelley Samel
Chief Legal Officer
Ad Standards

Moderator:

Chris Hersh
Partner
Norton Rose Fulbright Canada LLP

  • Exploring the new Health Canada guidelines for advertising food to children
  • Examining Ad Standards Code for the Responsible Advertising of Food and Beverage Products to Children
  • Identifying the exceptions in the government’s proposal to prohibit “unhealthy foods” for children that are high in fat, sugar, and sodium in kids and why it matters to Canadian advertisers
  • Understanding how agencies, advertisers, and legal professionals coast to coast will adjust their practices and policies to comply to these new developments in food advertising to children