The Canadian Institute's
Media and Public Relations
Cutting-Edge Traditional and New Media Strategies for the Modern Communications Professional
Tuesday, May 29 to Wednesday, May 30, 2012
Pantages Hotel, Toronto, Ontario
Preparing You for the Changing World of Media and Public Relations
The digital world has caused significant shifts in how organizations communicate both internally and externally. So much so that the Public Relations Society of America is currently in the process of modernizing the definition of PR, which hasn’t been changed since 1982.
You need to be prepared for the rapid transformation taking place.
Today, you have to embrace all of the opportunities offered by new media — without forgetting that more traditional public and media relations strategies can still be very effective. Not only that, but you must understand how each approach can augment the other.
No small task – but one that can be overcome by attending The Canadian Institute’s Media and Public Relations program.
What you will walk away with:
And much more!
Plus! Add value by attending our pre-program strategy session entitled
Register today by calling The Canadian Institute at 1-877-927-7936, by faxing your registration to 1-877-927-1563 or be registering online at www.CanadianInstitute.com/media
We look forward to seeing you at the event in May!
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Tue, May 29, 2012
Wed, May 30, 2012