PanelLemons to Lemonade: Capitalizing on the Downturn with Strategic Supply Chain Action
Associate Professor, International Business and Supply Chain Management
Mount Royal University
President; Business Excellence Advisor, Groupe MEK & Associates;
Shell Canada Limited & Cenovus Energy Inc.
- How do you take advantage of the weakened market?
- Identify pockets of growth within the supply chain to seize opportunities and capitalize for future business development.
- Balance opportunity with risk to spend money in strategic areas while prices are down.