HYPOTHETICAL SCENARIOS

Media Coverage and Public Confidence: Perspectives on Engaging with News Media in Good Times and in Bad

November 8, 2021 3:45pm

Cherri Greeno
Manager, Corporate Communications and Public Information, Executive Branch
Waterloo Regional Police Service
Chair
Ontario Media Relations Officers Network

During this practical, interactive session, faculty members will take you through a series of hypothetical scenarios and provide best practices for:

  • Crisis communication dos and don’ts when interacting with news media and social media
  • Handling corrections, misinformation and fake news swiftly and efficiently
  • Exploring how everyday interactions with news media representatives can build common ground
  • Showcasing “good news” stories to promote your police agency and improve community relations