With limitless choices now available to consumers at the click of a button, finding innovative and successful ways of differentiating your brand from the competition is more important than ever before.

The Canadian Institute’s inaugural Brand Optimization Webshop will provide you with answers to three of the most challenging aspects of modern day brand management – all from the comfort of your own office!

  • REBRANDING – Identify the warning signs & innovative methods for a successful campaign
  • INTER-DEPARTMENTAL COHESION – Effective strategies for aligning the Branding, Marketing, Communications, Social & Digital functions
  • SOCIAL MEDIA METRICS – Managing, measuring and analyzing social media branding initiatives

Register today and log on from 3:30-4:30 EST on February 25, 2014 and walk away with the practical solutions you need to position your brand for maximum success.  View the new updated Agenda at www.CanadianInstitute.com/brandoptimization .