Advertising and Data: Privacy, Disclosure and Misleading Representations – Canadian and U.S. Perspectives
Facebook’s $6 billion dollar settlement with the US FTC shows the need for more stringent privacy practices. Misrepresentation can not only cost a company money but sometimes the damage can be so severe, especially when it comes to reputation, that it can cause irreparable damage.
- When does a company’s use and collection of data become “misleading”?
- What should companies be doing to manage and mitigate the risk in Canada and the U.S.?